Overseas

Expanding into the U.S. offers huge potential — but also unique risks. This guide covers the latest U.S. market data, benefits and challenges of entry, success/failure case studies, and actionable marketing strategies for Japanese businesses looking to grow globally.

Localization is more than just translation — it’s the key to global marketing success. In this article, discover four proven localization strategies that drive international business growth, increase engagement, and help B2B brands scale effectively across borders.

Thinking about expanding your website globally? This article covers frequently asked questions about global SEO, including strategies for cross-border e-commerce, SEO differences by country (USA, Malaysia, Singapore, Thailand), and how to overcome localization challenges. Discover how The Digital X can support your global SEO strategy with native marketers and 20+ years of experience in multilingual digital marketing.

This article explores the latest promotional trends in the U.S. market and how they differ from Japan. Learn about key strategies including digital advertising, event marketing, influencer outreach, and localization best practices. Perfect for Japanese companies looking to expand into the American market with effective, targeted campaigns.

Planning to expand into Southeast Asia in 2025? Thailand offers a strategic location, favorable business conditions, and strong demand for Japanese products. This article outlines the key benefits of entering the Thai market—such as BOI incentives, logistics advantages, and economic stability—while also highlighting potential risks and cultural considerations. A must-read for businesses seeking successful ASEAN expansion.

Looking to enter the Vietnam e-commerce market in 2024? This guide introduces the top 4 cross-border e-commerce platforms in Vietnam—Shopee, Lazada, Tiki, and Sendo—and explains market trends, consumer behavior, and how to launch your store effectively.

Explore key strategies and success factors for Japanese businesses entering the Vietnamese market. From economic advantages to cultural insights and potential risks, this guide provides essential knowledge for effective B2B expansion into Vietnam in 2024.

Discover the latest trends, consumer behavior, and regulatory insights shaping Australia’s cross-border e-commerce landscape in 2024. From market growth to localization tips and compliance risks, this guide is essential for businesses planning to expand into the Australian market.

Discover why the Philippines is one of the fastest-growing markets in Southeast Asia. Explore six high-potential business sectors, market trends, and key considerations for Japanese companies looking to expand into the Philippine economy in 2024 and beyond.

Explore key insights for Japanese companies planning to expand into India. Learn the economic advantages, cultural nuances, and business considerations essential for success in the Indian market.

Thinking of expanding into Southeast Asia? This complete guide walks you through how to start selling on Shopee, the region’s largest cross-border e-commerce platform. From account setup to key selling tips, everything you need is here.

Looking to expand your business into South Korea? The Digital X helps Japanese companies localize their digital marketing for the Korean market. With native marketers on the ground and 18+ years of experience, we provide strategy, execution, and insights tailored to Korea’s unique business environment.

Advertising in the U.S. is rapidly evolving—digital ads now surpass TV in spend, and consumer behavior is drastically different from Japan. This article explores current trends, key differences in advertising culture, and essential tips for successfully entering the American market.

Discover how to maximize your B2B marketing results with LinkedIn Ads. This complete 2024 guide walks you through all ad types, key features, and step-by-step setup with 17 visual examples. Learn how to effectively target decision-makers and build full-funnel campaigns.

This article explores Vietnam’s top social media platforms in 2024 and how they differ from Japan. Learn how to tailor your marketing strategy using platforms like Facebook, TikTok, YouTube, and Zalo. With local consumer insights, influencer tactics, and content localization tips, this guide helps brands maximize ROI in Vietnam’s fast-evolving digital landscape.

This article explores key strategies for successful SEO in Malaysia, including multilingual content, technical implementation, and localization best practices. Learn how to overcome common pitfalls, adapt to Malaysia’s multiethnic audience, and drive growth with native-led SEO support from The Digital X.

This article explores the marketing landscape in Singapore, covering consumer behavior, offline and digital trends, and cultural differences compared to Japan. Learn how to localize your strategy, avoid common mistakes, and discover key success factors through real-world examples and expert insights from The Digital X.

This article explores how to effectively advertise to inbound tourists visiting Japan. Learn how to tailor campaigns to each stage of the traveler’s journey, implement culturally adapted and multilingual content, choose the right digital channels, and overcome common challenges in targeting, cost management, and measurement. A must-read for businesses aiming to grow through inbound tourism.

Explore the top global X (formerly Twitter) accounts across celebrities, sports figures, and major brands. Learn how they engage massive audiences and gain actionable tips for increasing follows and likes from international users. Perfect for businesses aiming to expand their global reach through localized and multilingual X strategies.

This article explores the top global social media platforms by active users, including Facebook, YouTube, TikTok, WeChat, and more. It compares their features, user demographics, and marketing potential—both in Japan and abroad. Learn how to leverage each platform strategically to build an effective global social media marketing strategy for your business.